All actors should make their directorial debut with a music video. It’s a good place to get your feet wet and learn good timing, among other things. And besides, if it’s good enough for Michael Bay and McG, it’s good enough for anyone else. Actually, McG probably should have stuck with making music videos, but that’s a subject for another column.
“Little Lover’s So Polite,” the latest single from the unstoppable Silversun Pickups, has one Joaquin Phoenix behind the camera, and while the video is cute, I have no doubt that the label would have scrapped it had it not been directed by an Oscar nominee. The band plays the song from the back of a pickup truck (bad dum bum) while driving through downtown Los Angeles at night, with a parallel story of a young boy meeting up with a young girl, and running until they fly. The problem is that Phoenix has drummer Christopher Guanlao wildly overacting, pounding his drums to a rather gentle drum track. It is also clear that the band is getting a police escort to shoot the video – when the police aren’t visible in the shot, their flashing lights are – which ruins the illusion. Yes, we know that you need to get permits to shoot videos on public streets. We just don’t like seeing reminders of it in the video itself. Unless, of course, that’s the point of the video, like U2’s “Where the Streets Have No Name.”
Not that any of this will stop the song from being a hit. It’s the fourth single from a 2006 album. That’s old school promotion, right there. God, isn’t it sweet.
Embedding is disabled, but you can watch the video here.
