Ari Hest Embraces Being Indie

After three years on major label Columbia Records, New York City based singer/songwriter Ari Hest is on his own again, and is embracing his independent status. Following an alarming trend of artists who feel the need to emancipate themselves from the major label machine to pursue more control and artistic freedom, Hest is launching a subscription based service on January 7 called “52.” The premise is that the prolific artist will deliver to his fans one new song per week with access to blogs, lyrics, interactive voting polls and more.

“After an amicable departure from my record label this summer, I decided it was time to try something a little different,” he said. “It feels great to be an independent artist again, and I’m more inspired than ever to write and record. ”

At the end of 2008, Hest will take the most popular songs from “52,” and record a new album with those tracks in 2009. There will be three levels to the subscription service, and fans can find out more by visiting Hest’s website at


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